← Previous · All Episodes · Next →
EP97 – Can you bootstrap a company on the side? (Part 1 with Jason Cohen) Episode 97

EP97 – Can you bootstrap a company on the side? (Part 1 with Jason Cohen)

Justin Jackson interviews Jason Cohen from WPengine about bootstrapping, and what it really takes to grow a company.

· 32:47

When you're building a startup you have these questions:
  • Should I work on my startup on the side, and grow it slowly?
  • Should I take investment and go full-time sooner?
These are the questions that have been circulating in my head over the past few months.

Which is why when Jason Cohen, founder of WPengine and someone I respect, replied to my tweet, I took note:

"It’s difficult to find successful companies where founders didn’t work 80+ hours and took longer than four years to get to $1M ARR. If you're two years in and you still need a day job then by definition it doesn’t have good fundamentals. I usually think of "$10k/month/founder" as a rough measure of whether you're ready for full-time. Saying that should take three years is wrong. It's hard to find that companies that live and took that long."

Today we'll be digging into that! (Check back next week for Part 2)

★ Looking for community of bootstrappers?

Show notes

The latest from Justin:

🎙️ Podcast hosting is provided by Transistor.fm.
📺 Learn
how to start your own podcast!

Creators and Guests

Justin Jackson
Justin Jackson
⚡ Bootstrapping, podcasting, calm companies, business ethics. Co-founder of @transistorfm (podcast hosting).
Jason Cohen
Jason Cohen
Keyword, buzzword, half-truth, adjective, hey look at me! (founder of two unicorns: https://t.co/Cc4OvZx0T9, https://t.co/JTEGCe7Zq6)


Listen to Product People using one of many popular podcasting apps or directories.

Apple Podcasts Spotify Overcast Pocket Casts YouTube
← Previous · All Episodes · Next →