WordPress was first for pure blogging, then became embraced as a CMS (though some people still deny this), is seeing growth and innovation in being used as an application platform (I think we’re about a third of the way through that), and just now starting to embrace social and mobile — the fourth phase of our evolution.

Are you a developer who wants to cut down the amount of time it takes to build a prototype? Are you a product person who can’t code? Do you have a product idea that you want to validate quickly?

This is Part 2 of our interview with Daelan Wood on building an MVP using WordPress.

Daelan is a talented web developer from Edmonton who runs his own company called NorthRepublic. You can follow him on Twitter here: @daelan.

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7 thoughts on “EP04: MVP apps with WordPress (Part 2)

  1. Over the years I taught myself how to build wordpress sites (thanks to the woothemes forum). Knew about multisite, but never thought I could use it for outward features, just thought it was a way to better manage multiple sites from the backend. Will look into it further in case I am understanding it wrong.

    Still, all that being said, my previous company was built in RoR and being that I am a huge fan of the culture behind it I thought I would teach myself that coding language…My business partner was the developer, I am the bus dev person. But I got so much our of this interview, it inspired me to instead spend my time legitimizing and advancing my understanding of wordpress, especially if they are moving into apps.

    Thanks for taking the time to educate me.

    All the best.

  2. Finally!!!! :)

    I’ve been trying so hard to convince clients and companies I work for to just please please please use WordPress to build landing pages quickly.

    I buy paid search traffic via AdWords, and the holy trinity is the Search Term, Ad, and Landing Page.

    Because “IT” builds the landing pages, it takes them forever, when I need to be able to clone pages within the time it takes to load a new search term/keyword, and ad, which is about 10 minutes.

    I hadn’t thought about WordPress for app development as much, because the little thing of creating a landing page is has been a massive obstacle for me for years.

    Oh, and unbounce and optimisely aren’t suitable because they won’t allow me to pass parameters to a page (the headline in particular).

    Loved these two podcasts and the one word summary is “empowering” as you mentioned.

    I’ve been spinning my wheels because I constantly get advised not to go near the landing pages or technology, and to focus on what I do best instead.

    I can validate with AdWords traffic, and believe I’d be streets ahead if I was the person who could knock up the MVP in WordPress.

    Thanks so much.

  3. I actually built out my funded startup, Rentabilities, on WordPress for three years. We recently closed it down, but that wasn’t because we were built on WordPress. There were definitely annoying aspects, but we managed to scale our site up to 1.25M pages in the Google Index and 150K unique visitors per month, all for long tale searches like “Bouncy Castle Rentals in Boston”.

    I completely agree with the Daelan’s point about scaling any heavily traffic web site. For example, we had issues with our database chugging for awhile, and fixed it by optimizing our queries, installing Sphinx for a better searching algorithm, setting up W3TotalCache and a few other tweaks.

    I think WordPress gets a bad wrap because out of the box it often isn’t optimized or the perfect code. The goal in any startup should be solving your customers problem, and code is just a byproduct of that quest.

    Love both parts of this podcast. Thanks for sharing!

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